Cherry Club · The artist
UAE / Series 01
Lateefa
Alnuaimi
When art meets sport.
Art · Colour · Movement

The vision
Art, beyond the wall.
Cherry Club is an artist-led label by Lateefa Alnuaimi, based in the UAE. It brings art and sport into the same space, with everyday pieces that feel considered, personal and good to wear.
The cherry is our starting point. Cherry red, baby blue and simple forms carry the collection’s identity, while the words Cherry Club keep each piece quietly recognisable.
Soft organic cotton is at the heart of the collection: Pilates socks, home socks, plain sport shirts and hairbands. Objects for movement, rest and the days in between.
01
Colour
Cherry red and baby blue. A playful palette with a clear identity.
02
Feeling
Soft organic cotton. Comfort belongs alongside the design.
03
Movement
Pilates, home and everyday wear. Art that comes with you.
From the artist’s selection
The cherry, reimagined.




The first chapter
Series 01
Seven days, seven sock personalities. Simple pieces to wear alongside them. This is the beginning of Cherry Club, with Series 02 still to come.
Explore the collectionLateefa Alnuaimi